That old stereotype about callous New Yorkers is not for nothing. There are so many of us caught up in our commutes and various responsibilities, it's often difficult to remember to slow down and appreciate small acts of kindness (that is, after all, why LittleThings exists).
Chai Lifeline decided to challenge New Yorkers to something of a social experiment. The nonprofit works with children with illnesses to help them get better through various acts of friendship and emotional support, reminding them of the happy parts of childhood.
Tapping this idea, Chai Lifeline took to the streets to spread their message of positivity, challenging those crotchety New Yorkers to #BeAKidAgain. Late last year, they carried giant beds boasting the words "Jump On Me" to pedestrian-heavy areas of the city and waited. The video shows it didn't take too long before people old and young were showing their fellow city dwellers just how easy it is to kick the facade and just be the giant, pillow-fighting goobers we remember coming out for our Free Hugs campaign. It was a small act of incredible kindness that put smiles on the faces of countless many city-goers and helped spread an incredible message about a great cause.
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